Montreal, March 27, 2018 — Luc Wiseman, sole owner and president of Avanti, benefits from his website being reworked to simplify the company’s signature. Its three divisions, which operate in the areas of television, stage and broadcasting, will now benefit from a joint brand image.

“The teams from all the sectors work in close collaboration and adhere to the same values. It goes without saying that the signature represents the whole company”, explains Luc Wiseman. The name Avanti, which has made its mark in the cultural industry for almost 30 years, remains at the very heart of the new designation.

A long tradition of quality

Founded in 1989, the company quickly became established in television with productions which were a huge success, in particular, Cher Olivier, La Petite Vie and Un gars, une fille. The latter incidentally allowed the company to become a pioneer in exporting formats over the international scene. Love Bugs — Un gars, une fille — remains, still to this day, the most sold scripted format in the world.

Luc Wiseman founded the stage division in 2005. Working in producing shows and in management, it also firmly became established in the industry by relying on the quality of its productions, as is the case in television. It represents, among others, the comedians Dominic & Martin, Jean-François Mercier, Pierre Hébert, Katherine Levac, Fred Dubé and David Beaucage.

The image change is effective immediately with the website www.avantigroupe.com going live. The new signature will also appear in the credits of all its television productions, in particular, Tout le monde en parle and the documentary series Les 5 prochains, which will be on air from 16 April. For the rest, we will need to wait until fall to discover all the projects which are being cooked up at Avanti Groupe!



Source :           Avanti Groupe

Information :     Guylaine Boisjoli, Communications and commissioning director / 514-288-7000 ext. 110