AVANTI GROUPE IS AN INDEPENDENT PRODUCTION HOUSE WORKING PRIMARILY IN TELEVISION, BUT ALSO IN THE AREAS OF ENTERTAINMENT, DISTRIBUTION AND NEW MEDIA.
We create, develop and produce original concepts for general-audience and specialty stations.
We acquire foreign formats and oversee their adaptation for audiences in Quebec.
We work with artists on career management and production of their shows.
We promote our formats and finished products through the agency of our distribution department.
We develop projects for the film industry.
We ensure the visibility of our formats and finished products through our distribution service.
We work in animation through a business partnership with Sardine Productions.
AT THE HEART OF ENTERTAINMENT
Since its foundation, Avanti Groupe has stood out for the quality, diversity and originality of its productions. The company is one of the highest rising stars in the television industry with a strong record of success with audiences and critics alike. It has been recognized by its peers for the aesthetic and artistic quality of its award-winning shows, year after year, both locally and internationally.
Over the years, the company has also built close relationships with Quebec’s best creative talents. Some of Quebec’s greatest ever television successes have been the product of these collaborations. In addition to such relationships, Avanti Groupe is forever on the lookout for new talents. The canny mix of knowledge and intuition of its leaders allows young directors and authors get their feet wet and try out their talent by offering innovative and original TV shows.
Experienced producers are constantly monitoring the content and production to put together programming that adds to the international renown of Quebec expertise in television. They work tirelessly to develop new projects intended for general and specialty channels. The pleasure of creation, present at each stage of the production, is inevitably felt on screen.
FREEDOM OF CREATION
Assuming the role of producer and, in certain cases, the role of agent, Avanti Groupe works with both established and up-and- coming comedians who want to take the next step in furthering their career. Artistic freedom of choice is at the heart of the company’s philosophy, which acts as constant support to help them reach their professional objectives by giving them complete freedom of creativity.
Working in a constantly evolving industry, Avanti Groupe is constantly innovating in all spheres in which it is involved. From production to tour planning, marketing and the corporate sector, the team adapts to particularities of each project, in order to deliver high-quality shows that reach every type of audience. The inventiveness and the willingness to do things differently contribute to the growth of artists and the profitability of their productions.
FROM STAGE TO TELEVISION
Drawing on its own experience in the television industry, Avanti Groupe also works in synergy to develop television projects in collaboration with its artists. The cooperation between these two divisions also allows for the deployment of certain productions over many platforms.
SPREADING THE WORD, HERE AND ABROAD
Our programs have many lives beyond their first run. Exported formats, original productions that people want to see again and again, everywhere and on all platforms… So many opportunities that allow us to keep our large portfolio of original productions alive.
AN EXPERTISE THAT TRAVELS
• 29 adaptations of Love Bugs (Un gars, une fille) in foreign countries. The fiction format that has been the most adapted in the world.
• Adaptations of Fib Finders (Les détecteurs de mensonges) in Poland and Finland.
• Acquisitions of foreign formats crowned with success in their country of origin, such as The Pyramid (La joute) and Street Smarts (Les Beaux Parleurs).
• Adaptation of the format Tout le monde en parle, which has been enjoying a loyal audience for 14 years on Sunday nights.
BRANDS WITH A DIFFERENT LIFE
Avanti Groupe is constantly creating new opportunities to highlight its brands. Throughout the years, many projects have allowed our productions to reach audiences on other platforms besides television, such as:
• Series and shows broadcasted on digital media and immortalized on DVD.
• An incursion into the museum world with an exhibition devoted to La Petite Vie at the Musée québécois de culture populaire in Trois-Rivières.
• Publication of a book for the 10 th season of Tout le monde en parle.
• The marketing of the famous wine brand, Château Ragoût, showing the effigy of La Petite Vie.
• The creation of a board game so that fans of Hot Pepper (Piment Fort) can play the game at home.
DIVING INTO THE DIGITAL AREA
The Internet is reinventing how we think about and create content. Our projects focus on an approach towards new media to reach a larger audience. Avanti Groupe has gained expertise in planning and implementing convergent projects that are both innovative and original, like La joute junior (first webcast broadcasted live in Quebec), The Angel’s Crib (Le berceau des anges), Les 5 prochains and On Duty 24/7 (De garde 24/7). Our team also hosts dozens of communities on social media.